{"product_id":"nova-california-bloom-72in-3-light-arc-floor-lamp-mid-century-weathered-brass-and-white-satin-fabric-living-room-reading-nook-model-2310799wb","title":"Nova California Bloom 72in 3-Light Arc Floor Lamp | Mid-Century Weathered Brass and White Satin Fabric | Living Room \u0026 Reading Nook | Model 2310799WB","description":"\u003cp\u003e\u003cstrong\u003eA 3-light arc floor lamp with weathered brass frame, white satin shades, and white marble base, designed for living rooms and reading corners.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eInspired by Mervyn Weitz's original 1976 Cloud series, the Bloom Arc Floor Lamp brings softness and movement to any space. The translucent white satin shades, stretched over steel wire forms, diffuse a warm, ambient glow. The weathered brass frame and solid white marble base add a mid-century modern touch that complements contemporary interiors.\u003c\/p\u003e\u003ch3\u003eBest for\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eLiving rooms 15x20 ft or larger, placed beside a sofa or sectional for ambient light\u003c\/li\u003e\n\u003cli\u003eReading nooks or lounge areas where soft, adjustable light is desired\u003c\/li\u003e\n\u003cli\u003eOpen-concept spaces needing a sculptural statement piece\u003c\/li\u003e\n\u003cli\u003eMid-century modern or eclectic interiors\u003c\/li\u003e\n\u003cli\u003eSmart home setups with a compatible smart plug\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eNot ideal for\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eSmall rooms under 10x10 ft where the arc may overwhelm the space\u003c\/li\u003e\n\u003cli\u003eSpaces with very low ceilings (under 8 ft) due to the 86.6 in height\u003c\/li\u003e\n\u003cli\u003eTask lighting for detailed work without additional light sources\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow bright is it?\u003c\/h3\u003e\u003cp\u003e4500 lumens total (three 14W LED bulbs) - about as bright as a 300W incandescent, ideal for ambient and accent lighting in medium to large rooms. Not intended as a primary task light.\u003c\/p\u003e\u003ch3\u003eLight color and feel\u003c\/h3\u003e\u003cp\u003e3000K warm white - a soft, golden tone similar to traditional incandescent. Flatters skin tones and warm brass interiors. High CRI 95+ renders colors accurately, good for art or decor. Dimmable via built-in rotary dimmer on the stem.\u003c\/p\u003e\u003ch3\u003eSizing and fit\u003c\/h3\u003e\u003cp\u003eOverall dimensions: 72 in wide x 49.2 in deep x 86.6 in high. Shade dimensions: 13.8 x 10.2 in each. The arc extends 49.2 in from the base. Best in rooms with at least 8 ft ceilings and open floor space.\u003c\/p\u003e\u003ch3\u003eSpecifications\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003ePart of the Bloom Collection\u003c\/li\u003e\n\u003cli\u003eFinish: Weathered Brass\u003c\/li\u003e\n\u003cli\u003eMade of Steel\u003c\/li\u003e\n\u003cli\u003eBase Finish: White\u003c\/li\u003e\n\u003cli\u003eBase Made of Marble\u003c\/li\u003e\n\u003cli\u003eShade Color: White\u003c\/li\u003e\n\u003cli\u003eShade Made of Steel\u003c\/li\u003e\n\u003cli\u003eShade Shape: Sphere\u003c\/li\u003e\n\u003cli\u003eStyle: Contemporary\u003c\/li\u003e\n\u003cli\u003e(3) 14W A19 E26 Bulb(s) included\u003c\/li\u003e\n\u003cli\u003eBulb Color Temp: 3000K\u003c\/li\u003e\n\u003cli\u003eBulb Average Hours: 10000\u003c\/li\u003e\n\u003cli\u003eBulb Lumens: 4500\u003c\/li\u003e\n\u003cli\u003eBulb CRI: 95+\u003c\/li\u003e\n\u003cli\u003eVoltage: 120\u003c\/li\u003e\n\u003cli\u003eBulb Base: Medium (E26)\u003c\/li\u003e\n\u003cli\u003eSwitch Type: Dimmer\u003c\/li\u003e\n\u003cli\u003eSwitch Location: Floor\u003c\/li\u003e\n\u003cli\u003eLength of Cord: 8.86 ft\u003c\/li\u003e\n\u003cli\u003eColor of Cord: Black\u003c\/li\u003e\n\u003cli\u003eAssembly Required: Yes\u003c\/li\u003e\n\u003cli\u003eDimmable: Yes\u003c\/li\u003e\n\u003cli\u003eItem Weight: 53 lbs\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFrequently asked\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eIs the bulb included?\u003c\/strong\u003e Yes, three 14W LED bulbs are included.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs it dimmable, and what dimmer should I use?\u003c\/strong\u003e Yes, it has a built-in rotary dimmer on the stem. No external dimmer required.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCan I install this in a bathroom or outdoors?\u003c\/strong\u003e No, this lamp is rated for indoor dry locations only.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat's the warranty?\u003c\/strong\u003e Manufacturer warranty details not specified; contact NOVA of California for information.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow does the weathered brass finish compare to polished brass?\u003c\/strong\u003e Weathered brass has a muted, aged patina with subtle variations, offering a more understated and vintage look compared to shiny polished brass.\u003c\/p\u003e","brand":"Nova California","offers":[{"title":"Default Title","offer_id":45519288893549,"sku":"NC2310799WB","price":799.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0055\/8868\/0768\/files\/NC2310799WB-2.jpg?v=1785264291","url":"https:\/\/shopfreely.com\/products\/nova-california-bloom-72in-3-light-arc-floor-lamp-mid-century-weathered-brass-and-white-satin-fabric-living-room-reading-nook-model-2310799wb","provider":"ShopFreely","version":"1.0","type":"link"}